by Thomas Goosey | Aug 1, 2019 | Digital Marketing
If you’ve ever watched The League of Gentlemen, you’ll get the reference. If you haven’t, watch it (not now, you’re probably supposed to be working). It’s a BBC comedy series with a sketch about two sinister and psychotic shop owners, Tubbs and Edward Tattysyrup, who...
by Thomas Goosey | May 9, 2019 | Business, Content Marketing, Freelancing
On the 9th April I hosted my second #ContentClubUK – recently picked out at #5 in a list of the best Twitter chats for digital marketers! For those that aren’t familiar, it’s pretty simple – a different host and topic each week; three...
by Thomas Goosey | Feb 21, 2019 | Digital Marketing
When you’re a business owner with a website, one of the first things you’ll probably be told is: “You need to set up Google Analytics.” It’s good advice, but once it’s set up, what the hell should you be looking at? There are all these nice little graphs, a...
by Thomas Goosey | Dec 17, 2018 | Content Marketing
I’ve got a confession to make. This blog post was supposed to be published about 3 weeks ago. It’s not because I’m bone idle… honest. Annoying things (urgent paid work) got in the way. Back on the 13th November, I hosted a Twitter chat called...
by Thomas Goosey | Oct 8, 2018 | Business, Freelancing, Marketing
For a freelancer in any discipline, finding new clients is usually top priority, and potentially the biggest challenge you’ll face. This is especially true when you’ve just started out. Finding clients — and importantly, ones that pay well enough, on time...
by Thomas Goosey | Sep 6, 2018 | Content Marketing, Marketing
Recently, I wrote my best performing blog post. I was surprised and chuffed in equal measure by the response. New followers, likes and shares, even people saying they were looking forward to my next article. No pressure! This got me thinking though: How do you...
by Thomas Goosey | Aug 13, 2018 | Business, Marketing
It’s been around 6 months since I went solo, fully on my own, a freelancer for a living. I left my full-time job a few months earlier (November 2017), and was lucky enough to have some guaranteed work to tide me over whilst building up my own business on the...
by Thomas Goosey | Jul 23, 2018 | Business, Content Marketing, Copywriting, Digital Marketing, Marketing
Blogs – a lot of businesses have one, and those that don’t are probably aware of what they are. If your website has a neglected blog page, or doesn’t have one at all, why should you prioritise blogging as part of your marketing strategy? Just in case...
by Thomas Goosey | Jul 5, 2018 | Business
Customer experience is the new frontier – while this concept has been shopped around for a few years, it really captured business minds in 2017. Influencers and marketing blogs alike are all over this topic, giving tips on how to enhance Customer Experience and...
by Thomas Goosey | Jun 25, 2018 | Digital Marketing, Marketing
Everyone loves a freebie, right? The good news for marketers and small business owners is that when it comes to free digital marketing tools, there are a huge number of resources available to make your life easier (and cheaper). When you are starting up a new...
