by Thomas Goosey | Aug 1, 2019 | Digital Marketing
If you’ve ever watched The League of Gentlemen, you’ll get the reference. If you haven’t, watch it (not now, you’re probably supposed to be working). It’s a BBC comedy series with a sketch about two sinister and psychotic shop owners, Tubbs and Edward Tattysyrup, who...
by Thomas Goosey | Feb 21, 2019 | Digital Marketing
When you’re a business owner with a website, one of the first things you’ll probably be told is: “You need to set up Google Analytics.” It’s good advice, but once it’s set up, what the hell should you be looking at? There are all these nice little graphs, a...
by Thomas Goosey | Jul 23, 2018 | Business, Content Marketing, Copywriting, Digital Marketing, Marketing
Blogs – a lot of businesses have one, and those that don’t are probably aware of what they are. If your website has a neglected blog page, or doesn’t have one at all, why should you prioritise blogging as part of your marketing strategy? Just in case...
by Thomas Goosey | Jun 25, 2018 | Digital Marketing, Marketing
Everyone loves a freebie, right? The good news for marketers and small business owners is that when it comes to free digital marketing tools, there are a huge number of resources available to make your life easier (and cheaper). When you are starting up a new...
by Thomas Goosey | Mar 29, 2018 | Digital Marketing
With over 28% of all websites on the internet powered by it, WordPress is undoubtedly the most popular platform for personal and business use. As WordPress is a free and open-source Content Management System (CMS), it is an obvious choice for start-ups and small...
by Thomas Goosey | Mar 12, 2018 | Digital Marketing
Both SEO and social media can be met with some scepticism by businesses that don’t see them as a core part of their marketing strategy. A frequent criticism is that marketers or business owners might put in loads of effort, only to have the rug pulled out from...