Responsive Web Design, Content and Copy for DTM-GB Ltd.
DTM-GB is a start-up engineering consultancy business based in Ashbourne, Derbyshire, run by founder and Engineering Director Dan Nottage. Dan approached me early in 2018 with a request for assistance in building the company’s website.
Having already started trading, the priority was to quickly construct a clean, functional and professional looking site that clearly communicated DTM’s offering. The web copy and site content also needed to be created, fitting in with the established branding and company message of – “DESIGN – ENGINEER – CREATE.”
WordPress Website Design & Copywriting – Derby | Nottingham | Sheffield
Using WordPress with the Divi theme and visual builder by Elegant Themes, the first priority was to decide on a site layout that fitted with the company’s strategy. Once this was decided, I spent quite a bit of time with Dan talking about his business – where it is now, and where he is aiming for it to be in the future. We also discussed his ideal customers and potential competitors.
This consultation period was essential in identifying keywords for SEO, as well as the tone and core messages he wanted to get across in the content. This also had to match with his brand strategy. Using stock images and pictures from previous projects Dan has been involved in, breaking up the sometimes technical copy with exciting visuals was important.
There are a number of exciting projects in the pipeline for DTM, and sure to be further developments with the site – including a portfolio with detailed case studies, a blog and news section, and scope for new services to be added.
With a site designed to be fully responsive for mobile devices, and a content management system making it easy to update, DTM are well set with a website that can grow with them as a business.
TOG Marketing made a great job on my website. Tom was always very responsive and throughout the whole process, I felt I was in very safe hands. His knowledge of online do’s and dont’s and SEO is second to none and his skill of copywriting he has down to a fine art.
He has concisely setup and guided me through the whole process and I would have no hesitation in recommending Tom and TOG to any potential customer. A+