by Thomas Goosey | Jun 25, 2018 | Digital Marketing, Marketing
Everyone loves a freebie, right? The good news for marketers and small business owners is that when it comes to free digital marketing tools, there are a huge number of resources available to make your life easier (and cheaper). When you are starting up a new...
by Thomas Goosey | Mar 12, 2018 | Digital Marketing
Both SEO and social media can be met with some scepticism by businesses that don’t see them as a core part of their marketing strategy. A frequent criticism is that marketers or business owners might put in loads of effort, only to have the rug pulled out from...
by Thomas Goosey | Feb 15, 2018 | Digital Marketing
As I mentioned in an earlier post, SEO is certainly not dead. It is alive and kicking, and should be an important part of your digital marketing strategy. It can seem like a minefield to many business owners, and a pretty complicated one at that. If you look past the...
by Thomas Goosey | Feb 2, 2018 | Digital Marketing
Now we are well into 2018, B2B marketers will have reviewed their efforts over 2017 – what worked and what didn’t work so well. The next step is to look at statistics and emerging trends that will give them the edge, and inform a more effective B2B digital...
by Thomas Goosey | Jan 25, 2018 | Business
GDPR – it’s a term that has become more and more familiar in business circles over the past few months. Marketers have known about it for a while, primarily because of how it will impact on our usage and processing of customer data – something that...