by Thomas Goosey | Jul 5, 2018 | Business
Customer experience is the new frontier – while this concept has been shopped around for a few years, it really captured business minds in 2017. Influencers and marketing blogs alike are all over this topic, giving tips on how to enhance Customer Experience and...
by Thomas Goosey | Feb 2, 2018 | Digital Marketing
Now we are well into 2018, B2B marketers will have reviewed their efforts over 2017 – what worked and what didn’t work so well. The next step is to look at statistics and emerging trends that will give them the edge, and inform a more effective B2B digital...
by Thomas Goosey | Jan 25, 2018 | Business
GDPR – it’s a term that has become more and more familiar in business circles over the past few months. Marketers have known about it for a while, primarily because of how it will impact on our usage and processing of customer data – something that...